Our Mission Statement
NOTE: This mission statement was written as the inaugural post on a Tumblr blog I started just a few weeks after dropping out of law school in 2012. While Slow Commerce has grown since then, this founding spirit still rings true. - Ted
Slow Commerce is a project dedicated to highlighting those companies that choose to break the mold - the companies that place their values ahead of their bottom line when building and growing their business. These companies make decisions with an eye to how they will impact their community, the environment, their employees, and their customers. Opportunities that grow profits while causing greater harm to one of these interests are not pursued. The term “slow commerce” in no way implies “small business”. Some of these companies are the darlings of Wall Street. Slow commerce also does not mean “not-for-profit”. These companies are often quite profitable and stick to sound business principles, like valuing long-term return on investment over a quick buck.
The goal of the Slow Commerce project is to turn the idea of progress on its head. By holding these businesses up to the light, we hope to show that success does not require squeezing every last drop from your employees and the environment. The companies profiled here are not perfect, but their stories do represent a model for change. By throwing out the ridiculous notion that businesses can only create value through their bottom line, they have built stronger communities and a better quality of life for their employees and customers. Our hope is that these stories will inspire others to challenge the status quo and spread the word that there is a better way.